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RESTORE & REPAIR
BRAND
Liz Earle
PRODUCT CATEGORY
Skincare, Wellness
SERVICES
Gifting, Packaging Design, Surface Pattern Design
BRIEF
Create a Mother's Day gift packaging design suitable for 4 gift sets.
DESIGN APPROACH
A range of packaging designs were crafted to embody the Liz Earle brand essence of 'feel the love'. A feminine, soft palette suitable for Mother's Day was applied to a collage-textured botanical print depicting ingredients from the products, capturing the brand's natural ethos.
Delicate foliage designs danced with messages of love and positivity, while product usage rituals were explained on torn paper shapes – turning each gift into a thoughtful narrative.
IMAGE BY BOOTS
SAY HELLO
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