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BATHING IN NECTAR

BRAND

Boots

PRODUCT CATEGORY

Bath & Body

SERVICES

Sub-brand identity, Packaging Design, Gifting

BRIEF

Re-ignite the previous Royal Jelly range, highlighting honey and mimosa fragrances through ingredient-focused packaging.

DESIGN APPROACH

An elegant primary pack design system was created using an elongated circular stamp-like emblem. The design featured fragrance notes and centrally placed illustrations of key ingredients.

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Hand-drawn botanical illustrations showcased the honey and mimosa elements, creating a sophisticated, expandable range aesthetic. A white and soft yellow textured board substrate added a premium feel to the range.

Boots Royal Jelly hand wash and lotion duo gift set with honeycomb gold foil textured packaging design
Boots Royal Jelly hand treats gift set with honeycomb textured packaging and wooden honey dipper prop
Boots Royal Jelly honey and mimosa frosted amber hand scrub and cream tubes on natural linen and bark flatlay
Boots Royal Jelly hand care collection featuring honey and mimosa luxury packaging with gold foil honeyBoots Royal Jelly hand care collection featuring honey and mimosa luxury packaging with gold foil honeycomb pattern flatlay cropcomb pattern
boots royal jelly body care gift sets packaging with cream and ochre textured cartons and honeycombe and mimosa design

SAY HELLO

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